You make the art.
We build the label.
We found your work and we’d like it in the house. You keep making art — we build the collection, the brand and the entire business behind it.
Most artwork never leaves the screen.
Not because the work isn't good. Because everything after the work — fabric, sampling, print tests, stock, packaging, couriers, refunds, the customer asking about a size at 11pm — isn't art. It's a company.
We built that company so you don't have to.
Think of it as a museum, not a print shop.
Artists are hand-picked, not signed up. Nothing goes on the wall automatically. What gets in is produced properly, photographed properly, and given its own room — an artist page, a story, your name on the sleeve.
We're not a marketplace and we don't hand out briefs. We take work that already exists and give it a place in the real world.
Two jobs. One of them is yours.
- Send us artwork you already made
- Approve your sample and the final piece
- Keep making work
That's the whole list.
- Curation and collection direction
- Fabric, printing, sampling, quality control
- Photography and campaign production
- Your artist page, the store, hosting, payments
- Marketing, launches, features, collectors
- Packing, shipping and delivery
- Customer support, returns and exchanges
- Retail and everything operational
Full-time team. No cost or workload on you.
Four steps, then it runs itself.
From the moment you say yes, you’re never handling logistics. You’re reviewing and approving.
A museum is judged by how it frames the work.
We walked away from standard 100% cotton tees — they're everywhere and they don't carry a piece. We tested fabrics, fits and print methods until the garment deserved what goes on it.
French Terry
- Composition 95% cotton · 5% polyester
- Weight Structured, premium
- Fit Relaxed, elevated drape
T-shirt
- Composition 95% cotton · 5% elastane
- Weight Soft, breathable
- Fit True everyday stretch
We exhibit your art. We never own it.
This is a collaboration, not a buyout. You keep the rights, the credit, and the control over how your work appears.
Your artwork stays 100% yours. We produce and sell it only as part of the collection we agree on.
An open collection, a capped limited drop, or a one-off capsule. You choose how it goes on display.
A dedicated artist page, your name on the sleeve, and an artist card in the box telling your story.
We came to you for a reason.
We don’t run open calls. We go looking for a point of view — and yours has one. The house is built from a small, deliberate mix of voices:
Everything artists ask us first.
No. We want the work you already make — that's why we came to you. If a piece needs adapting for fabric, our team does that with you, and you approve it.
Neither. We never send briefs or design requests. You bring artwork you own; we build and run the entire business around it.
Everything that isn't the art. Manufacturing and quality control, product photography, your artist page, the store, hosting and payments, marketing and campaigns, shipping, customer support, returns and exchanges.
Always. Artists retain 100% ownership. If you join our Originals program, the work stays exclusive to us for apparel during the collaboration — that's the only limit, and it applies to apparel only. The art remains yours.
Yes, and nothing goes live before you do. We produce a sample of your own piece so you can check the fit, the weight and the print quality yourself.
We share the full terms — pricing, releases and payouts — in the onboarding form once you tell us you're interested. There's no investment, no inventory risk and no cost to you at any point. This page is about the work.
We send you the onboarding form and the full terms, then set up a conversation about which pieces to start with. No pressure and nothing binding until you've seen everything.
Your art already exists. Now let people wear it.
Tell us you’re in and we’ll send the onboarding form. Everything after that is on us.